Six digital heroines told through the sketches of six illustrators for Prada Raw Avenue. The new eyewear project of the fashion house is a virtual runway where the iconic looks of the fashion house combine with the new Prada Raw wood glasses. To give their personal interpretation, through drawings and animations, are the international fame illustrators Carly Kuhn, Megan Hess, Blair Breitenstein, Judith van den Hoek, Wong Ping and Vida Vega. A collection that is the result of combining contemporary design and high-quality materials as the two varieties of black walnut and ebony Malabar, both, thanks to the special “a strati” (layers) processing, take an unexpected malleability that makes glasses light and pleasant to wear, while the naturally uneven wood veins permit every eyeglasses to be unique and unrepeatable.
At raw.prada.com you can find the new eyewear collection, sold in Prada boutiques and in selected stores throughout Italy, flipping interactively through the drawings of the six artists and moreover, it is possible to share them via smartphone, tablet and PC.
